GUMGUM
Studio
Recent Works
Telfar GlobalZero Chill
ON Running
Dripping Music + Arts
Tom Ford - Rose Prick
About | Contact
Telfar Global
Credits
Designer
Babek Radboy
Architect
Daniel Glick-Unterman
LED Install
GUMGUM Studio
GUMGUM Studio was brought onto the Telfar Global flagship project to install over 700 linear feet of film-grade LEDs into the clothing racks.
The concept was provided by the Designer and the Architect, while GUMGUM engineered the necessary power and wiring to make this installation as seamless as possible.
This provides near 360° illumination of the clothing, eliminating shadows wherever possible throughout the store.
The concept was provided by the Designer and the Architect, while GUMGUM engineered the necessary power and wiring to make this installation as seamless as possible.
This provides near 360° illumination of the clothing, eliminating shadows wherever possible throughout the store.
